Bad
Parade
Single Campaign
Facilitation of an eight (8) week long campaign to secure media coverage within Canadian media outlets.
The Single Campaign includes:
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The creation of a customized media pitch for distribution across Canadian media.
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A 30 minute to one hour “Start Date” call to obtain a comprehensive overview of the music and artist story.
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Delivery of the custom pitch to all relevant media outlets in Canada, including but not limited to: television, print, and non-commercial radio.
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Distribution of custom pitch to clients’ personal list of contacts, if applicable.
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The coordination of interviews (in person or online) when extended an invitation by media.
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Two (2) customized performance/show/tour pitches to relevant local media.
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A weekly report covering Bad Parade’s activities that week, interview requests, upcoming information, and press clippings
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A final 30-minute phone call to summarize and provide feedback about the campaign.